ASAPS Web Site Unveils "Art of Beauty" Virtual Museum Tour

NEW YORK, NY (May 30, 2002) — Cultural concepts of beauty, from Egypt's Queen Nefertiti to the modern-day wonders of cosmetic surgery, are explored through the world's greatest works of art and hi-tech computer graphics in "Art of Beauty: A Virtual Museum Tour," now on the American Society for Aesthetic Plastic Surgery (ASAPS) web site at

The multi-media "virtual" exhibit is designed both to educate and entertain visitors to the ASAPS web site. "This is truly a unique viewing experience that combines beautiful graphics and interesting factual information with the message that cosmetic plastic surgery is an accepted part of our modern-day approach to beauty," says Brian Kinney, MD, chair of the ASAPS Electronic Communications Committee.

The presentation uses examples of sculptures and paintings from major periods of Western civilization to show how concepts of beauty were defined and have evolved throughout history. Interspersed among the artworks, and tied into the overall concepts through narration, are photographs of actual cosmetic surgery patients who are literally transformed before your eyes through the magic of morphing technology.

"Art of Beauty" provides a fascinating perspective on ever-changing and elusive concepts of beauty. For your personal tour, log on to


The American Society for Aesthetic Plastic Surgery (ASAPS), is recognized as the world's leading organization devoted entirely to aesthetic plastic surgery and cosmetic medicine of the face and body. ASAPS is comprised of over 2,600 Plastic Surgeons; Active Members are certified by the American Board of Plastic Surgery (USA) or by the Royal College of Physicians and Surgeons of Canada and have extensive training in the complete spectrum of surgical and nonsurgical aesthetic procedures. International Active Members are certified by equivalent boards of their respective countries. All members worldwide adhere to a strict Code of Ethics and must meet stringent membership requirements.


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