Educational Course — Saturday, April 29, 2017

12:30pm – 1:30pm — 1-Hour Courses – 1 CME credit per course

A box lunch will be provided for those attending the following one-hour courses and can be picked up at a designated area in close proximity to the classrooms.

308 Make Your Website a Lead Generation and E-Commerce Juggernaut
1 CME credit
Discounted pre-registration fee: $85 On-site fee: $135
Jonathan Kaplan, MD
Level: Comprehensive                    Organization: Didactic
Desired outcomes:

  • Discuss how to harness the power or price transparency by generating leads in the process
  • Identify how to build a patient email database
  • Recognize how to increase conversion rates from exam room to operating room
  • Evaluate oppurtunites from allowing for online purchases of skin care products and non-surgical services

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