Even strong cheekbones are not forever

April 1, 2013

Building up the cheeks can lift the rest of the face
Building up the cheeks can lift the rest of the face

Most of us were raised with the message that "strong cheekbones" are an antidote to the aging process and those lucky enough to have them will age well. The April issue of Harper's Bazaar has a healthy respect for cheekbones but indicates that, sadly, cheekbones lose volume and need a boost sooner or later.

When cheekbones lose volume, skin and muscle start to slide, forming jowls and folds. Lately, building up the cheeks has become a buzzed about antiaging solution. A prominent New York physician thinks building up the cheeks is the ultimate cure all: "You diminish the nasolabial folds, decrease the downturn of the mouth and reduce the hollow of the eye without touching any of those areas."

You can build up the cheeks with injectable fillers like Restylane and Perlane. These last for about six months to a year. The filler can be injected beneath the muscles and there is virtually no downtime, just minor swelling. The cost ranges from $1,000 to $3,000, depending on how much filler your doctor injects.

Alternately, you can build up your cheeks permanently with cheek implants that can now be custom made based on computer imaging that scans your skeleton so as to produce implants that are just right for you. These implants are placed through incisions inside the mouth beneath the muscle and won't cause scarring. Recovery takes about two weeks. Made to order implants will add $5,000 to your bill.

Fat transfer is yet another option, which uses fat from your own body and is then re-injected into the face. It is usually longer lasting than fillers and less invasive than cheek implant surgery. Added bonus is that you can liposuction a "fat rich" area like your hips, abdomen or thighs to procure it.

Whether you select fillers, fat or cheek implants, your results will only be as good as the doctor who does your procedure. Make sure your physician is board-certified by the appropriate board in his or her medical specialty.

 


The mission of the American Society for Aesthetic Plastic Surgery (ASAPS) includes medical education, public education and patient advocacy. Plastic Surgery News Briefs are summaries of current stories found through various news and magazine outlets that relate to or mention plastic surgery and cosmetic procedures. The views expressed in these news articles do not necessarily reflect the opinions of ASAPS, but are merely published as an educational service to our members and the general public. For additional information on these subjects and other plastic surgery related topics, please go to www.surgery.org

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About ASAPS
The American Society for Aesthetic Plastic Surgery (ASAPS), is recognized as the world’s leading organization devoted entirely to aesthetic plastic surgery and cosmetic medicine of the face and body.  ASAPS is comprised of over 2,600 Plastic Surgeons; active members are certified by the American Board of Plastic Surgery (USA) or by the Royal College of Physicians and Surgeons of Canada and have extensive training in the complete spectrum of surgical and non-surgical aesthetic procedures. International active members are certified by equivalent boards of their respective countries. All members worldwide adhere to a strict Code of Ethics and must meet stringent membership requirements.

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